Study: AI can identify anonymous social media accounts
Mar 9th 2026
A new study shows large language models can often deanonymise users by linking small public clues across sites, prompting calls for tighter data controls and revised anonymisation practices.
- LLMs matched anonymous accounts to real identities in most test scenarios by correlating small public details across platforms.
- The automation and low cost of these attacks make targeted surveillance and highly personalised scams more feasible.
- Researchers Simon Lermen and Daniel Paleka recommend platforms restrict bulk data access, rate limit downloads, and detect automated scraping to reduce risk.
- Experts warn LLMs can produce false links and that non-social public records like hospital or admissions data may no longer be adequately anonymised.