technology
AI data centres and RAM shortages push up laptop, phone and console prices
Surging demand from AI hyperscalers for high-bandwidth memory has tightened global RAM supply, forcing manufacturers to prioritise AI chips and driving mid-cycle and longer term price rises across laptops, phones and game consoles.
Apr 2nd 2026 · United States
Insights
- AI data centres are consuming a large share of global RAM capacity, with OpenAI's Stargate project estimated to use about 40 percent.
- High-bandwidth memory for AI requires roughly three times the wafer capacity per gigabyte compared with consumer DRAM.
- Manufacturers are shifting production to serve hyperscalers, shrinking consumer RAM supply and raising prices for RAM sticks and graphics cards.
- Device makers are raising specs and prices and applying mid-cycle price increases, as seen with the PlayStation 5 rising to $1000 in Australia.
- New memory fabrication capacity takes years to add, so elevated device prices are likely to persist in the near term.
Sources
- Smartphone price hikes are ‘inevitable’ report says, entry-level phones are a risk 9to5google.com
- Samsung might raise prices on its most expensive phones, starting in South Korea 9to5google.com
- Why the prices of laptops, phones and game consoles keep rising www.smh.com.au
- Here’s how hard it is to make a cheap Android phone during the RAM shortage 9to5google.com
- The RAM shortage is causing a smartphone ‘crisis like no other,’ market could shrink 13% 9to5google.com
- Your next phone might have more RAM as AI-fueled shortage persists through 2027 9to5google.com
- The smartphone market is expected to shrink in 2026 due to rising chip, memory costs 9to5google.com
- Xiaomi lifts handset prices as memory chip crunch ripples through supply chain www.scmp.com
- Apple may be stockpiling mobile DRAM to outmaneuver rivals in a tight market www.techspot.com
- Lenovo Legion Go prices have jumped by up to $650 in six months www.pcworld.com
- Lenovo Legion Go 2 suddenly costs $650 more as RAMageddon lays waste to gaming hardware www.theverge.com