general

Iran shifts social media operations into an information war after US and Israeli strikes

Mar 22nd 2026 · Iran

Iran has overhauled its online influence operations to flood social media with AI-driven propaganda and targeted messaging while restricting domestic internet access and pressuring expatriates.

  • Iran redirected foreign influence operations after 28 February to focus exclusively on pressuring the US and Israel over the war.
  • State-linked actors and proxies flooded platforms including X, Instagram and Bluesky with targeted posts, memes and AI-generated videos.
  • AI-generated content circulated on social media included fabricated footage of strikes on the USS Abraham Lincoln and bomb damage in Tel Aviv.
  • Accounts that earlier promoted Scottish and Irish politics or US domestic grievances were repurposed to push Iranian state narratives.
  • Platforms suspended many inauthentic accounts while embassy and proxy posts continued to be amplified and reposted.
  • Iran imposed near-total internet blackouts and threatened penalties for satellite internet use inside the country.
  • Authorities reportedly pressured Iranians abroad with warnings about citizenship revocation or harm to relatives to deter anti-regime posts.
  • Analysts describe the campaign as an asymmetric information strategy designed to complement military retaliation and increase moral pressure on the US and Israel.