The Digester

Study warns AI toys for toddlers need stricter rules

Mar 12th 2026

A Cambridge study of three to five year olds found an AI chatbot toy misheard children and gave awkward responses, prompting calls for tighter regulation and parental supervision.

  • Cambridge researchers ran one of the first studies of under fives playing with an AI chatbot toy called Gabbo.
  • Children often struggled to converse with the toy, which talked over them and could not distinguish child from adult voices.
  • Gabbo sometimes responded inappropriately to emotions and declarations of affection, which could confuse young children's social learning.
  • Researchers and the Children's Commissioner are calling for regulation and standards to ensure psychological safety for under fives.
  • Parents are advised to supervise AI toys in shared spaces and to read privacy and safety information before use.